How Life and Business Coaching Can Help Your Company

By Chris Rugh | December 22, 2011

So let me cut straight to the chase. Soon, you’ll be planning how your company dollars are going to be spent to educate your staff and expand your personal knowledge base so that you are on the cutting edge in 2012. You’ve got the traditional way to spend it…on (yawn) cattle call seminars at some cold, uninviting hotel, where the speakers drone on and on and on; or you can spend it on tailor made, personalized life and business coaching.
Let me take a few minutes to make the case for life and business coaching as an example of the BEST way to spend your resources. First, let’s talk about the familiar, traditional seminars:

It basically lectures…b-o-r-i-n-g!
It’s one size fits all speeches…maybe they fit your company’s needs, maybe they don’t
The information presented tends to be general, not specific
It’s not the best ‘bang for your buck’ option
Feel free to add your own negative points like “the food is terrible,” “it’s tedious,” “it’s not interactive…”

Now, let’s talk about life and business coaching and why it’s a better fit for your company:

Life and business coaching is tailored to your specific needs. This process can be designed just for your inner circle or for your entire company. You decide what you want based on your needs and objectives.

Life and business coaching is interactive. You go through a series of ‘hands on’ exercises and activities which help you assess where you are and where you want to go. This is a fun and exciting event or series of events, NOT a lecture.

The information presented by a seasoned business coach is specific to your company and your industry niche, NOT generalized.

You decide on the venue, the participants, the timetable, and the format for business coaching. It’s not a pre-set agenda which is forced down your throat, or scheduled at the ‘most inconvenient time.’ One key to participating in business coaching is to design the process so that it’s at the best time, when your key players are available to be active participants.

It’s the best ‘bang for your buck’ option because you will be able to move your company forward quickly and see success immediately. The process is personalized to sync with your company vision, and to enhance your company goals and objectives.

Let me give you an example. Let’s say that you have formed a team to work on a new project. This team has never worked together before. It brings together an employee from IT, finance, HR, design, and logistics. These employees are exceptional individuals. There is just one problem…they are each leaders in their respective departments and when they’re thrown together, you have concerns that everyone is going to try to jockey into position to ‘be the leader’ and they won’t be collaborative and work well as a team.

This scenario cannot be handled in a seminar! You need a trained life and business coach to get in the trenches with your people to assess their strengths and weaknesses as individuals, so that they can be plugged in for maximum effectiveness in the team. The business coach also assists them in clarifying the vision for the project, and in setting goals and action steps for carrying the project through to success.

Business Coach Chris Rugh "Speaking My Mind"

The entrepreneur teaching you How to Live Well & Work Less