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Ultimate Newscast Makeover Winner Western Kentucky University Debuts New Look

Ocoee, FL (PRWEB) September 22, 2011

In early 2010 FX Style Group brought back an thrilling contest developed to aid one news station badly in want of a new appear but with no spending budget for that new appear. A ?makeover? so-to-speak. So along with motion graphics partner?now a division of FX?Giant Octopus and music organization Stephen Arnold Music, FX re- launched the Ultimate Newscast Makeover (UNMO). The winner would obtain a total set package valued at over $ 30,000 which includes new music and motion graphics!

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Interested news stations and journalism schools entered the contest following strict guidelines which included a ?Why Chose Us? video. The UNMO team sorted through the entrants and selected two finalists. Western Kentucky University was one of the finalists selected. Early set designs were designed by FX and posted on the UNMO web site for viewing.

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Using Facebook and other social media tools the finalists encouraged their fans to vote. The winner received a new anchor set area makeover, graphics package and music package. Considerably to every person?s surprise the winner was the School of Journalism and Broadcasting at Western Kentucky University in Bowling Green, KY. The strength and reach of the Hilltoppers alumni proved too much for the competition.

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Quickly forward several months past the fabrication, delivery and installation of the set in the spring of 2011, to the style and installation of the graphics and music packages to mid-September 2011. FX CEO Mack McLaughlin spent two days with broadcasting students to design and execute the final element for the NewsChannel12 news set -lighting.

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In the course of his two days on campus, Mr. McLaughlin shared his expertise with students conducting three lighting workshops, where every group of students assisted him with appropriate hanging and focusing elements of a news broadcast set. Jo-Anne Ryan assistant director of WKU?s SJ&ampB commented his efforts ?brought a fresh method and a professional look to our student newscast.?

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?Everybody at FX actually enjoyed working on the UNMO project with WKU.? FX CEO McLaughlin commented. ?We selected them as a finalist due to the fact they produced a compelling entry video. Plus we felt it was a fantastic chance to assist those who are finding ready to enter the profession know what it feels like to function on a professional level set.?

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Ryan commented that ?The set brings a new energy into our broadcast news program. The students can be proud of the on-air production values that show case their function, which gives increased motivation to do their greatest work reporting the news, weather and sports to their community.?

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The entire prize included an anchor region, anchor desk, video technology, set walls, set graphics, a new logo style, motion graphics and a music package. The new set is now ready for its September 20 airing debut on WKU?s award winning Residential Life Channel 12. The plan will be replayed at midnight on WKYU-PBS.

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