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McKinney Car Dealer Lives on the Roof to Help Raise Awareness of Heat Safety

Mckinney, TX (PRWEB) July 27, 2010

Chris Godwin, Owner at Nissan of McKinney and McKinney Buick GMC http://mckinneybuickgmc.com/index.htm has begun living on the roof of his dealership. This week Chris will be living, operating and broadcasting live through Webcam from the rooftop at 3800 S. HWY 75 - 24 hours a day for until at least Saturday night. On Monday, in spite of a thunderstorm Chris remained on the roof as planned. He?s not coming down! And he?ll be using the power of the Net and the dealership?s considerable Internet presence to help educate McKinney-region residents on the dangers inherent in the hot summer months.

Initially conceived by Chris to assistance a sales challenge he made to his staff at each retailers, the dangers posed by this atmosphere quickly took center stage. Event planners took precautionary measures to insure his well being. But Godwin also saw the possible to work with McKinney and nearby community organizations to get the word out about extreme heat and how to stop its often disastrous consequences.

?Certain, this began out as a challenge to motivate my staff,? Godwin concedes, ?but as long as I?m stuck on the roof, I?d like to do some great whilst we are attempting to do nicely. For many McKinney region residents, the correct challenge is how to avoid tragedy throughout the triple digit temperatures we face. And for some, that reality even includes how to spend for the large utility bills that come with the Texas heat.?

?Every year, a lot more people die in the US from extreme heat exposure than from hurricanes, lightening, tornadoes, floods and earthquakes combined,? Godwin notes. ?If we can bring attention to significant troubles, have a tiny enjoyable and do a small business at the same time, it?s a win-win for everyone.?

Representatives from many McKinney partner organizations will brave the temperatures on the roof this week to speak to the reside audience about subjects ranging from heat stroke and skin cancer prevention to pool safety to the perils of leaving pets and children in automobiles in the Texas heat. And every single day at 3pm Chris will host nearby youth sports teams for ?The Everyday Douse?. They will be throwing water balloons up to the roof to cool Chris down.