Factors to Consider Just before Hiring a Keynote Speaker
A very good number of organizations arrange a keynote speaker to impart a new point of view to the workers. Management desires to elevate the spirits of the workers and boost the team performance. Nearly of all kinds of industries and segments of company require keynote speakers be it sales, health, management, infotech, education, entertainment, housing, food processing. A keynote speaker should be an expert in his chosen field of presentation. They have to motivate the workers to do greater and perform differently. Their speeches are created to enhance productivity and profitability. The speaker should know the requirements and the standards of the firm.
Now, follow an outline of points to take into account prior to hiring a speaker.
-What is the reason for a speaker? Is to change the negative attributes of the workers/to instill a streak of confidence/to give relaxation and recreation/to introduce contemporary technological developments/to enliven the sagging spirits or dormant morale/to streamline the growth-track?
-Two kinds of presentation are in motion – speaking to an audience and conducting workshops. What the viewers want is the prime consideration. The speaker, to be successful, really should grasp the issues and concerns of the workers. He need to know the characteristics of the market. He need to anticipate questions and opinions from the workers and wait for feedback. To get the viewers totally occupied, the forenoon sessions will provide the adequate energy-levels.
-Find out the required tools such as overhead projectors and powerpoint presentations. The participants could get bored due to over-exposure of devices. So, a balance has to be struck in between instrument usage and direct lecture.
-As a manager/owner of the business, you have to talk about with the speakers about the business, productivity and nature of work. Explain about your expectation. Supply data about room, quantity of participants, timings of lecture, schedules of dates and so on. Ask about the mode of presentation.
-See to it that the topics to be covered are existing. Outdated concepts are not helpful to the workers. Regular speakers will have proof for their past performance in the form of books, audio tapes, compact disks, newspaper reports.
-Feel about the prior sessions handled by some other speakers. Enquire the participants about the previous speakers and get a feedback.
-Try to get references for the speaker’s proficiency from some other firms.
-Consider the age and gender of the speakers and determine about the suitability because a female-speaker coordinates nicely with the female-participants.
-After the session, get response from the participants about the performance to ascertain about the positive side of the productivity.
Keynote speakers are very significantly like a property for any organization. They have to present a vision to the participants and develop a basis for growth. A keynote speech is delivered at the beginning of the event which creates a mood for the event. It exemplifies the program. A keynote speaker enhances the underlying spirit of the program. The occasion can be anything -conference, convocation, political agenda, promotion campaign, sports inauguration, theater festival and the like. But, he has to stir up the zeal of the audience and get them involved in the proceedings, lest, it becomes a mundane, methodical, mechanical and monotonous affair.
The speaker ought to open the event with an authentic quote which can inspire the audience. Normally, verses, quotes, proverbs, remarks - will raise the pitch of the event. Then, he has to give the reason for the assembly to be followed by the target of the event. He has to emphasize the thrust of the meeting with relevant examples and illustrations. The speech has to be interspersed with strains of humor here and there, to make the event a memorable 1. He has to wake up the participants from the achievable mental stupor and get them engrossed in the program, with a brief and sweet Q&A session.
He has to offer you a platform for future deliberations. His speech really should goad the audience to think about next course of action resulting in teamwork and coordination. An expert speaker must spell out a summary of the proceedings towards the end, which, in turn, motivates the participants to get into action mode.